The Changing Nature of eCommerce in 2026: AI Agents, the Agentic Shelf, and the New Economics of Trust

March 2026eCommerce is still growing, but the more consequential shift is that it’s changing shape. The headline numbers are impressive: forecasts put global retail eCommerce at $6.88 trillion in 2026, representing ~21.1% of total retail sales. Yet scale alone doesn’t explain what’s happening on the ground. The real change is …

A view on Global eCommerce in 2026: Scale, Shifts & the Agentic Frontier

January 2026Writing about eCommerce each year has become, for me, a way of stepping back to reflect on the bigger picture. It is an opportunity to pause, look past the noise of performance results and product launches, and ask a more fundamental question: What is really changing in global commerce? …

Navigating the Future of eCommerce: Trends That Will Define 2025 and Beyond

November 2024As we approach the end of another transformative year, it’s time for my annual reflection on the ever-evolving eCommerce landscape. In last year’s post, I explored the opportunities and priorities for 2024, from the rise of new marketplaces to the growing influence of technology in reshaping retail. Over the …